Work
  • Aug2025 - Current
    ZS Associates
    • Handle all round SFMC-Martech ops for client - from journey and asset creation to deployment.
  • Feb2025 - Jul2025
    ZS Associates
    • Maintained data warehouse solutions using Snowflake, optimising storage performance across pharmaceutical datasets.

    • Design and document data models, pipelines and transformations using Salesforce Data Cloud; implemented identity resolution to unify fragmented entity records across multiple sources; and created AI agents using AgentForce.

    • Developed AWS Glue ETL jobs to automatically processes analytics archives from S3 with 24-hour time-based filtering.

    • Collaborate with cross-functional teams to improve data modelling, curation and governance with a focus on client needs.

  • Aug2024 - Oct2024
    Hyperly
    • Revamping and building the frontend of the website using NextJS 14 and TailwindCSS.

    • Refactored and redesigned onboarding flow that resulted in a 30% higher retention rate.

    • Migrated landing page from NextJS 14 to Astro, leading to a SEO boost and bump in user activity.

  • May2023 - Jul2023
    AgriJod
    • Proficiently developed React components for the frontend of the MVP from scratch using NextJS 13.

    • Setup automatic checks and deployments using GitHub Actions to enhance developer productivity.

    • Contributed significantly to advancing the startup to Technology Readiness Level (TRL) 6.

  • Oct2020 - Jan2021
    covid19india.org
    • Worked in a team of 12 voluteers responsible for data collection and preprocessing for updating in the website.